Jaguar Land Rover has reported its best-ever October retail sales figures. The company sold 41,553 vehicles world-wide last month, up 24% on October 2014. Sales were up 40% in the UK, 74% in North America, 24% in Europe and 9% in China.

Land Rover sold 34,086 vehicles in October, a year-on-year increase of 21%. Best-sellers for the month included the Range Rover Sport, which was up 40%, the Land Rover Discovery, which was up 41%, and the Range Rover, which was up 21%.

Jaguar sold 7,467 vehicles, up 39% on October 2014. Sales of the new Jaguar XE were 3,515 for the month, with a total of 15,716 sold since sales began in the summer. The new sports saloon has recently joined the company’s model line-up in China and will go on sale in the USA in the spring.

Andy Goss, JLR group sales operations director, said: “Our October performance has been driven by very positive market response to the Jaguar XE and Land Rover Discovery Sport, as well as a solid increase in sales of the Range Rover Sport, Land Rover Discovery and Range Rover. Regional retail sales growth was strong, with the USA and the UK having their best-ever October and Europe significantly up on last year.

“It is also encouraging to see overall sales in China picking up again, reflecting increased demand for the Range Rover Sport and Range Rover, as well as strong interest in the new Jaguar XE. With the new Jaguar XF and 16 Model Year XJ joining our line-up, and orders now being taken for the F-Pace in the UK and Europe, our ambitious on-going expansion and refresh of our product portfolio will continue to grow sales in the coming months.”