Coventry-based Brose UK (www.brose.com), which supplies mechatronic systems for vehicle doors and seats (as well as electric motors, drives and electronics), has created more than 30 new jobs following a £10 million investment in a new e-coat line at one of its two factories in the city.

The installation of the paint plant gives the company with the capacity to paint more than 3.5 million seat structures every year. The company currently employs nearly 1,000 people at its twin plants and is a major supplier to Jaguar Land Rover.

Steve Bartholomew, technical director at Brose UK, said: “We have grown significantly over the last five years, and we have now reached a position where an in-house paint plant will make us more competitive.

"The e-coat line is one of the most advanced in the automotive sector; it will immediately improve the scheduling of production and ensure that all structures are finished to the highest quality standards.

"In short, we are now in control of our own destiny and we have cut the paint coating time from three days to just eight hours. The difference this makes to assembly will be huge.”

Structures for four different Jaguar Land Rover models are the first to go through the new paint plant, and it is anticipated that more than two million seat structures will be coated in the next 12 months.

Brose UK’s sales have increased by 23% in the last year; this has included new contracts to supply seats and window regulators to customers such as Jaguar Land Rover, Nissan and Toyota.