Fracino’s head of global sales and marketing, Peter Atmore, has been appointed a board member of Made in Britain, which promotesthe British manufacturing sector in the UK and around the world.

With ‘sector expertise’ spanning almost four decades, Mr Atmore has established a positive track record and reputation in operational and leadership positions; he has also been instrumental in Fracino’s continued expansion at home and overseas, since joining the espresso machine manufacturer two years ago.

Made in Britain chief executive John Pearce said: “Peter’s wealth of industry expertise, drive and commitment complement the skills and experience of our board members, and he will add much value to our remit to promote best practice and further develop the supply chain of British-made goods.”

Mr Atmore said: “Fracino’s deep-rooted ethos and commitment to flying the flag for British manufacturing in the UK are wholly aligned with the goals of Made in Britain.

“Displaying a Union Jack flag on every machine that leaves our factory, we embody the UK’s production skills and expertise as the UK’s sole manufacturer of espresso machines.

“I look forward to promoting the Made in Britain message to buyers, specifiers and consumers in the UK and around the globe.”

Established in 1963, the family-owned business is home to three generations of the Maxwell family. Founder Frank is the chairman; his son Adrian is the managing director, and his daughter Rebecca is the service support manager.

Fracino sells thousands of machines a year and has achieved double-digit sales growth year-on-year since 2009. It exports to over 70 countries world-wide.