From left to right: Andrew Du Plessis (AWI), Michelle Nichols, Steve Gencarella and Joseph D’Addese (all Davidon Alloys), Oliver Smith (AWI). Photo courtesy of AWIOne of the wire sector’s strongest transatlantic partnerships has sealed another record-breaking year in North America. UK-based
Alloy Wire International (AWI), which has manufacturing facilities in the West Midlands and Yorkshire, has sent over £3.5 million of round, flat and profile wire to customers ‘across the pond’ over the last 12 months.
The success is built on an enduring strategic partnership with US-based
Davidon Alloys, which has been showcasing AWI’s 62-strong range of exotic alloys to US clients involved in oil and gas, automotive and space. Furthermore, demand continues to grow, with a number of new clients looking to tap into AWI’s technical knowledge to meet complex applications.
Oliver Smith, sales executive at AWI, said: “Our partnership with Davidon Alloys works really well, as we share similar values of manufacturing quality, unrivalled delivery times and exceptional customer service. By working together, we now supply more than £3.5 million of wire to customers in this territory every year – the best performance in our history.”
He continued: “We have just been over to the USA for a series of meetings and it is always a pleasure spending time with Davidon Alloys, which has been representing us in Canada and the USA for 23 years now. It also gives us the perfect opportunity to meet customers and, importantly, share new advancements in the sector and discuss buying trends that can sometimes be a lot different to the UK market.”
Exotic alloysAWI manufactures round, flat and profile wire in 62 exotic alloys, such as Inconel, Monel, Hastelloy, Nimonic and Waspaloy. The company’s founding principles of ‘manufacturing quality, delivering reliability’ have stood the test of time and remain a crucial part of how the company deals with its international customer base.
Today, AWI continues to supply 6,000 customers across 15 different market sectors and, despite global supply chain disruption, is still delivering material in just three weeks from the order being placed. A £1 million investment drive has also been completed to strengthen its market-leading position, with the installation of new wet drawing and single-hole dry drawing machines, not to mention the recent addition of an annealing line spooler.
Davidon Alloys’ Michelle Nichols concluded: “It is always great to have the AWI guys over and spend time in their company, soaking up the latest developments they have to offer. I know from chatting to our US customers that they really appreciate in-depth, face-to-face technical conversations with the UK team.”