Hexagon Manufacturing Intelligence has appointed Maja Foster as global marketing director of its Production Software business.
She joins the company after seven years at machine tool manufacturer Mazak, including the last three as European marketing manager, and brings a wealth of metal-working industry experience to her new role, in which she will
be setting marketing strategies for all product lines under the Production Software umbrella.
In addition to her marketing responsibilities, Maja will also lead ‘Product Management’, a specialist team whose tasks include gathering market intelligence, performing market analysis and defining future product content and direction.
After completing three degrees — an M.Eng in Structural Engineering, a B.Eng (Hons) in Civil Engineering, and a BSc (Hons) in International Business and Marketing — Maja worked for British, German and Japanese B2B organisations, and she has held senior marketing positions for 13 years.
During that time, she gained experience in setting and delivering international marketing strategies, managing international teams, managing multi-million-pound projects and budgets, and optimising marketing processes.
Steve Sivitter, CEO of Hexagon Production Software (
www.hexagonmi.com), said: “Maja’s experience, along with her passion for manufacturing, made her a perfect fit for a role that consolidated both marketing and product management functions.
"We’re really excited having her as part of our senior management team, leading critical parts of our business.”