Two British-built Nissan cars in UK’s 2024 best-seller list

2024 Juke and Qashqai

Following a successful 2024 that delivered a refreshed product line-up, award-winning models and two of the UK’s favourite cars, Nissan GB is accelerating into an electric year ahead. It was the only UK brand to finish 2024 with two cars in the top-five best-sellers list, thanks to the British-built Qashqai and Juke, which found homes with 76,872 of the UK’s new car buyers.

The achievement meant Nissan GB powered to 100,446 car sales in 2024, up 12.3% on 2023, securing a 5.14% market share (up almost 0.5% over 2023).

The popularity of both the Qashqai and Juke models also ensured Nissan’s 6,000-strong team in Sunderland retained its title as the UK’s all-time most successful vehicle manufacturing plant. A total of 500,000 electrified cars have rolled off the production line there in recent years, pushing the total production number to an unsurpassed 11.5 million cars since it opened in 1986.

Diana Torres, managing director of Nissan GB, said: “2024 was a challenging year for the automotive industry, so to have secured these results is a testament to the hard work of everyone in our organisation, including our dealer partners, and to the strength of our vehicle line-up. It gives us powerful momentum as we look forward to an exciting year ahead for our brand and, with new cars like the Ariya NISMO arriving imminently, I am confident we have the people, products and partners for success in 2025.”

2024 saw significant changes to Nissan’s UK portfolio with upgraded versions of the Qashqai and Juke crossovers, new variants of X-Trail and Ariya, as well as the new Interstar van, which is available with both diesel and fully electric power.

These changes did not go unnoticed either, with eight trophies awarded to Nissan in 2024 in recognition of its new and used vehicle strengths, and uniquely innovative powertrains. Even its UK-based engineering teams were singled out for praise, with David Moss and his Cranfield-based research and development teams picking up a prestigious Autocar award in recognition of services to engineering.

The momentum has continued into this year with the launch of Nissan’s January sale event, taking place from 8 January to 5 February, 2025. Visit the website for further details here.