Blickfeld, a breakthrough LiDAR sensor technology company creating innovative hardware and software products, has expanded into China. LiDAR sensors are a key component in autonomous vehicles, providing a high-resolution 3-D view of their surroundings.
To support its operations on the ground, the company has established Blickfeld Optoelectronics Technology (Shanghai) Co Ltd, opened an office located in the Sun Moon Light Center in Shanghai and appointed Mike Yang as its general manager.
Mr Yang is an electronics and management expert who brings more than 20 years’ experience and has held various roles across engineering, marketing and sales, as well as a country head and managing director at companies such as General Electric, Osram and Valeo Sylvania.
Having kick-started and built up a team of four, Mr Yang continues to lead the business expansion in China, taking on further industry talent and knowledgeable experts to join the Blickfeld team. The team is working on expanding technical support, service capabilities and outlets, as well as distribution networks within major cities across the country, in order to significantly enhance the regional market’s operational capabilities and service efficiencies.
Blickfeld’s innovative LiDAR solutions combine LiDAR hardware and software. The compact and versatile sensors offer a unique combination of performance, reliability and low cost. The perception software solution ‘Percept’ transforms raw 3-D data into actionable insights, enabling the rapid creation of continuous real-time data processing and workflows.
For example, Blickfeld’s LiDAR sensors can monitor the volume of all kinds of materials, including bulk materials, in real time, providing a minute-to-minute overview of actual product quantities within customers’ warehouses.
Mr Yang said: “It is exciting to bring a unique proof of German engineering skills such as Blickfeld's LiDAR sensors into the Chinese market. Companies here can now profit from this ‘cutting-edge’ technology that strongly promotes the digitalisation of their processes and makes their businesses more efficient.
“My team and I are excited about the many opportunities that are already emerging and look forward to bringing the tremendous benefits of LiDAR to the countless number of companies that could benefit from it.”
Christian Waizenegger, Blickfield vice-president of industry sales and business development, said: “I am confident in the development and potential of the LiDAR market in China and very glad about the interest in our high-tech products which we have found so far. I am looking forward to working together with Mike and his team to quickly establish our sophisticated LiDAR technology in a variety of industry sectors.”