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Integrion Automation appoints new CEO

Posted on 20 Apr 2026. Edited by: Jackie Seddon. Read 514 times.
Integrion Automation appoints new CEOIntegrion Automation, a Cornerstone Corporation operating company, today announced that Joe Gemma will retire from his role as CEO and transition to serve as strategic advisor to the company. Craig Rossman has been appointed CEO, effective 18 February.

Mr Gemma joined the organisation three years ago, first serving as chief revenue officer and later as CEO. During his tenure, he led the launch of Integrion Automation as a standalone brand and repositioned the business for long-term growth. Under his leadership, the company broadened the robotic platforms it integrates, expanded customer relationships, and increased the average automation project size by more than threefold. He also recruited and developed a dedicated leadership team to support Integrion’ s next phase of growth.

Peter Paras, Cornerstone Corporation’s CEO, said: “This transition reflects the strong foundation Joe helped build over the past three years. He established Integrion as an independent brand, expanded our capabilities, and built a leadership team positioned for long-term growth. We are grateful for his leadership and pleased he will continue to support the business as a strategic advisor.”

Strengthening customer partnerships

Mr Gemma said: “It has been a privilege to help launch and lead Integrion during this important period. I am proud of the team we have built and the foundations now in place. As I step into retirement, I look forward to supporting Craig and the leadership team as the company continues to grow.”

Mr Rossman brings significant experience leading industrial and automation businesses. As CEO, he will focus on strengthening customer partnerships, building scalable processes, and continuing to develop the organisation to support long-term growth.

Mr Paras said: “With the foundation established, our priority is putting the customer at the center of everything we do and strengthening the processes, capabilities, and culture that will allow us to scale alongside them. Craig brings the leadership and operational discipline to lead Integrion into its next chapter.”

Mr Rossman added: “Integrion has built strong momentum and a talented team. Our focus now is ensuring we consistently deliver for customers while structuring our teams and business to support lasting partnerships. I look forward to working alongside our associates and customers as we strengthen Integrion for the long term.”