
Dov Avraham, VP commerce at Iscar Ltd and Gregor Weber, SVP cutting tools at Hoffmann SE
From 1 October 2023, the
Hoffmann Group will offer the complete tool range of
Iscar Ltd throughout Europe from its central warehouse LogisticCity in Nuremberg. The underlying agreement was signed by the Hoffmann SE representing the Hoffmann Group, and Iscar last month.
Israel-based Iscar is headquartered in Tefen and is part of the IMC Group and an established leading manufacturer in the global metal cutting tools market. The company’s offering comprises a full range of tools for all machining tasks, including more than 40,000 products for grooving, turning, drilling, milling and tool clamping. Iscar is currently represented in more than 60 countries with over 7,500 employees worldwide.
Borries Schüler, chief product management and engineering officer at Hoffmann SE, said: “As a supplier of quality tools we are always striving towards supplying our customers with attractive and high-performing products. With Iscar’s innovative premium tools we can offer an even wider range along with targeted process solutions for all their machining tasks. The high quality of the tools fit perfectly with our quality standards. Therefore, the cooperation will bring real benefits for our customers.”
Iscar’s CEO Ilan Geri said: “Our decision to enter a sales cooperation with the Hoffmann Group would make it even easier to purchase our tools and provide professional consulting services to wider scope of cutting tools users and customers throughout Europe.
“Hoffmann Group’s concept of supporting customers not only by classic field services but also by experienced application engineers has convinced us that the benefits of the partnership will secure value delivery to a wider scope of Iscar products users, with an efficient outreach to all. As the leading system partner for quality tools in Europe, Hoffmann Group is an ideal partner to offer this service.”